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Σεμινάριο εξ αποστάσεως

Masterclass in Digital & Social Media Marketing

Διοργανωτής Σεμιναρίου E-Learning:
Knowcrunch
Εξ Αποστάσεως
E-Learning
καθημερινές ενάρξεις
161 ώρες

Σκοπός

After completing this course you will be able to immediately:

  • Understand the features of all demonstrated platforms, networks and tools.
  • Identify problems, plan and develop problem-solving strategies which you can optimize.
  • Create cohesive, persuasive content or creatives and distribute it to others.
  • Evaluate all different insights, analytics, metrics and relevant KPIs.
  • Sell services to your customers, setup and manage their accounts.
  • Get a job and apply everything you know.

Περιγραφή σεμιναρίου

Syllabus
An advanced training which offers thorough step-by-step lectures, tutorials and hands-on exercises on digital marketing strategies, platforms, networks, tools and results.

Benefits of this digital marketing education
Start a career as a Digital Marketing Professional
Access hundreds of job positions and immediately work. This is your best step towards a certified professional position. We support you during your training and after your graduation so you can achieve your goals. Our reputation within the industry will give you an automatic head start. Our graduates are seen as the most employable in the country. Secure a solid future with this highly-demanded skill-set.

22 courses in one
Includes all our paid & free e-learning courses.

Fullest digital marketing syllabus

  • Course introduction & welcome
  • Digital marketing fundamentals
  • Digital marketing phenomena
  • Customer journey & funnel
  • Working with web & mobile developers
  • Website management platforms
  • Websites conversion rate optimization (CRO)
  • About Meta & Facebook platform
  • Facebook profile, events, groups
  • Facebook pages new experience
  • Facebook pages
  • Meta creator studio
  • Meta business manager
  • Meta business suite
  • Metaverse
  • About twitter platform
  • About TikTok platform
  • About YouTube platforms
  • YouTube studio
  • About Google My Business platform
  • About Pinterest platform
  • About Snapchat platform
  • About Quora platform
  • About Instagram platform
  • Instagram profile & business profile
  • Instagram stories & posts
  • Instagram insights
  • About LinkedIn platform
  • LinkedIn jobs & groups
  • LinkedIn profile
  • LinkedIn pages
  • LinkedInsales navigator
  • About Reddit platforms
  • About Clubhouse platform
  • About Twitch platform
  • About Discord platform
  • Legal terms & conditions for a website
  • Legal copyright issues for digital marketing
  • Working with URLs & UTMs
  • Monitoring Google analytics
  • Working with URL shorteners
  • Content ideas & keyword research
  • Content production – articles
  • Content production – visual identity fundamentals
  • Content production – graphics & videos
  • Content production – ebooks
  • Content production – podcasts
  • Content marketing strategy & calendar
  • Content marketing strategy – production & distribution
  • Content marketing strategy – promotion & metrics
  • Content marketing strategy exercise
  • About search engines
  • Search engine optimization (SEO) - onsite/page
  • Search engine optimization (SEO) - offsite/page
  • Search engine optimization (SEO) – monitoring
  • Search engine optimization (SEO) – report
  • Search engine optimization (SEO) – check-up & report exercise
  • Social media marketing strategy
  • Social media marketing strategy – accounts
  • Social media marketing strategy – followers
  • Social media marketing strategy – posting
  • Social media marketing strategy – social listening & live marketing
  • Social media marketing strategy - engagement
  • Social media marketing strategy – crisis management
  • Social media marketing strategy – monitoring
  • Social media marketing strategy – exercise
  • Digital advertising campaigns fundamentals
  • Google tag manager
  • Premium display & programmatic advertising campaigns
  • About DV360 programmatic advertising platform
  • About Facebook & Instagram advertising manager
  • About Facebook & Instagram advertising manager – audiences
  • About Facebook & Instagram advertising manager – creative hub
  • About Facebook & Instagram awareness advertising campaigns
  • About Facebook & Instagram reach advertising campaigns
  • About Facebook & Instagram traffic advertising campaigns
  • About Facebook & Instagram engagement advertising campaigns
  • About Facebook & Instagram video views advertising campaigns
  • About Facebook & Instagram leads advertising campaigns
  • About Facebook & Instagram messages advertising campaigns
  • About Facebook & Instagram conversions & sales advertising campaigns
  • About Facebook & Instagram mobile app advertising campaigns
  • About Facebook & Instagram store advertising campaigns
  • About Facebook & Instagram remarketing advertising campaigns
  • About Facebook & Instagram advertising campaigns & account optimization
  • About Facebook & Instagram reach & frequency advertising campaigns
  • About Google advertising manager
  • Google advertising manager – audiences
  • Google search advertising campaigns
  • Google performance max advertising campaigns
  • Google shopping advertising campaigns
  • YouTube advertising campaigns
  • Google mobile app advertising campaigns
  • Google smart advertising campaigns
  • Google discovery advertising campaigns
  • Google advertising campaigns & account optimization
  • About LinkedIn advertising manager
  • LinkedIn awareness advertising campaigns
  • LinkedIn advertising campaigns for different objectives
  • LinkedIn advertising creatives
  • LinkedIn advertising campaigns & account optimization
  • About twitter advertising manager
  • Twitter reach advertising campaigns
  • Twitter adverting campaigns for different objectives
  • Twitter advertising campaigns & account optimization
  • About Reddit advertising manager
  • Reddit advertising campaigns
  • About Snapchat advertising manager
  • Snapchat awareness adverting campaigns
  • Snapchat adverting campaigns for different objectives
  • Snapchat advertising campaigns & account optimization
  • About Pinterest advertising manager
  • Pinterest awareness advertising manager
  • Pinterest adverting campaigns for different objectives
  • Pinterest advertising campaigns & account optimization
  • About Quora advertising manager
  • Quora awareness advertising manager
  • Quora adverting campaigns for different objectives
  • Quora advertising campaigns & account optimization
  • Affiliates advertising campaigns & marketing
  • About TikTok business manager
  • About TikTok advertising manager
  • TikTok awareness advertising campaigns
  • TikTok reach advertising campaigns
  • TikTok advertising campaigns for different objectives
  • Facebook advertising campaigns conversion rate optimization (CRO)
  • Google advertising campaigns conversion rate optimization (CRO)
  • Digital advertising strategy & media plan
  • Digital advertising strategy & media plan exercise
  • Data & marketing automation
  • Email marketing strategy
  • Mobile marketing strategy
  • Chatbots strategy
  • Influencer marketing strategy
  • Digital reputation management
  • Digital public relation management
  • About Google Universal Analytics (3)
  • Google Universal Analytics (3) metrics
  • Google Universal Analytics (3) reports
  • Google Universal Analytics (3) goals & funnel
  • About Google Analytics 4
  • Google Analytics 4 events & metrics
  • Google Analytics 4reports
  • Google Analytics 4explorations & advertising
  • Social media analytics for our website
  • Reporting digital marketing results
  • Reporting digital marketing results with Google Looker Studio
  • Digital marketing reporting exercise
  • Growth marketing strategy
  • Growth marketing tactics & case studies
  • Complete digital marketing strategy
  • Complete digital marketing strategy – online research
  • Complete digital marketing strategy – creative concept
  • Complete digital marketing strategy – tactics
  • Complete digital marketing strategy – on a funnel
  • Complete digital marketing strategy – timeline
  • Complete digital marketing strategy – budgeting
  • Complete digital marketing strategy – team
  • Complete digital marketing strategy – presentation
  • Complete digital marketing strategy compared to marketing
  • Complete digital marketing strategy & budget exercise
  • Digital marketing professionals & job positions
  • Finding a digital marketing job
  • Running your digital marketing agency & selling service
  • Pitching & presenting in public
  • Course summary & epilogue

Πληροφορίες συμμετοχής

Extend for one (1) more year
After completion you can get an optional annual subscription and access all updates to our videos and files.

Industry-recognized credentials
After successful completion of exams, you will get a professional diploma.

Video on demand education
Study 100% online and learn from the comfort of your home with pre-recorded learning. Start and stop anytime you want, any hour of the day and complete the course at your own pace. Videos are constantly updated.

Award winning
Awarded as the Best Digital & Social Media Marketing Education in Greece, by Social Media World and Best Digital Marketing E-learning Course in Greece, by Education Leaders Awards.

Curriculum academic level
This exceptional course has a level of EQF 6 training program. Includes all the platforms, tools, strategies, tactics, best & bad practices, costs, pricing, key performance indicators, metrics, glossary and job positions.

Access to our instructors during your training
Ask questions and share your work with our instructors in a private Facebook group.

Access to files during your training
Access to unique presentations & bonus files, which are updated daily.

Lifetime free bonus events
Join monthly Q & A events and quarterly mix & match events, so you don’t miss the fun of networking.

Lifetime alumni discounts
Get special prices for all our educational programs after you graduate.

Lifetime business opportunities
Connect with professionals or customers in our powerful community and access business specs and projects.

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